Hundreds of people queued at KFC’s 15 Wrocław-based branches yesterday to take advantage of the US fast-food chain’s free bucket promotion.
Amrest, who operate the KFC franchise in Poland and many other European countries, launched the promotion in order to celebrate the opening of their 250th KFC “restaurant”. In order get the free bucket of fried chicken, customers needed to say the words “real chicken, real taste”.
The offer was promoted on KFC Poland’s social media pages earlier this week, which led to it being reported in some local newspapers.
Small queues formed outside KFC on Swidnicka street before it opened yesterday, however the biggest lines were reserved for the shopping centres. Nowhere was this more evident than at Pasaż Grunwaldzki, where over a hundred diners (mainly students) woke up early to queue up for the free buckets.
Each KFC branch offered 250 free buckets, which means that 62,500 KFC buckets were given away for free in Poland yesterday.